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Tomorrow it all starts again. Same thing, different colour! Another 4 days of explaining that our products are different because they work better, to get products to work better takes investment in research and testing, this makes our products more expensive, and out of the price range of the people who put together your average bike. That’s why everyone doesn’t ride them. Yes, they are designed for mountain biking. Yes even racing. Just as useful on your commuting bike. Etc, etc.

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